TIG Brands

  Elliot's podcast with Food Business Success was posted: "You have proven your concept and now you  want to take your business to the next level. Every time you scale up you need to plan further ahead to raise the larger capital needed to scale. How do you find the money and are you ready to take on stakeholders in your business? My guest today is kind of a big deal in the industry!  Eliott Begoun is a veteran of the CPG and helps brands level up to be ready to take on equity partners. He is also the buddha of mindset and offers his insights on daily money habits the founders and CEOs adopt to achieve amazing success. (space) After you listen, head over to the private Facebook group and share what your biggest takeaway was from this amazing interview." https://www.youtube.com/watch?v=v0ujLSqu64M https://www.foodbizsuccess.com/35

Business 2 Community shared Elliot's article: I make a living of not knowing. That sounds like an odd statement, but it is true. I embrace not knowing and see it as a powerful tool. It took me years to understand this benefit. Our world is filled with purported experts; people who claim to know all. Common wisdom subscribes to the belief that in order to be a successful entrepreneur, you must have all the answers. That is incredibly flawed thinking. Shunryu Suzuki said,  “In the beginner’s mind there are many possibilities, but in the expert’s there are few.”  Using Suzuki’s term, the beginner’s mind is the place where innovation is found. It is the pathway to finding answers, to getting unstuck. Business 2 Community had over 1.1 million visitors in March. https://www.business2community.com/leadership/i-dont-know-jack-squat-02400523

  https://www.foodedge.co/2021-agenda

  15 Minutes of Genius posted their episode with Elliot Begoun. https://www.youtube.com/watch?v=DhAN88_MOwo&t=11s

  Elliot was listed as a speaker with the Food Edge Virtual Summit 2021. https://hopin.com/events/food-edge-2021

  "Elliot calls himself “a natural products nerd” and has been in the natural products industry for over 25 years. He started in a management training program for a boutique chain of restaurants right out of undergraduate school. He has also been a territory sales representative, a general sales manager, led a supply chain organization, and served as a senior executive.  He also owned a food & brokerage firm. During his career, he has called on just about every type of customer in just about every channel. Today, he leverages his extensive knowledge and experience to help emerging natural product brands grow. Elliot is also an author and the host of  TIG Talk , a podcast for the natural products industry, taped in front of a live virtual audience." https://www.thehowofbusiness.com/episode-364-elliot-begoun/ Elliot's podcast episode was also shared to the podcaster's Twitter: https://twitter.com/HenryLuvsBiz/status/1379083403744608265

  Elliot presented with the Hirshberg Institute: https://www.youtube.com/watch?v=Kgj2a1F0JHo

  You are part of an emerging brand and a young business. As a founder, there is no want for things to do or lack of ways to spend your time. You wear dozens of hats, from leader to accountant; salesperson to a dispatcher. You’re busy! In the chaos that defines an early-stage CPG company, there is one question you should continually ask yourself, “What is my highest value activity?”  Your answer to the above may change as the needs of the business evolve over time. Yet, I am going to posit that, in most cases, the highest value activity of any founder is finding and building relationships with the people who can positively influence or affect the long-term outcome of the business.  New Hope Network received over 170K visitors in Feb 2021. Full article here: https://www.newhope.com/business-resources/what-your-highest-value-activity